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Sign up for a text marketing platform
Considering the average consumer receives 121 emails per day, it’s no wonder your email marketing efforts get lost. Thankfully, consumers don't receive as many texts in a day and are more likely to view your text content. Up to 82% of text messages are read within five minutes.
Upload a current list of contacts
You will need to upload your current contacts list once you have your chosen platform and your plan is in place. Then, you can start sending out your targeted messages right away.
Compile text templates
Begin creating text templates that will act as a generic message that you can edit as needed. For example, you can set up a restaurant opening soon message, a restaurant greeting message, or a reservation text message.
Set up a campaign keyword
A campaign keyword is the word or phrase your consumers use to opt-in to your SMS marketing list. You'll need to choose a campaign keyword to get started with your SMS marketing efforts. Keep it short and sweet. You don’t want anything that can easily be misspelled.
Promote your keyword
Once you’ve established your campaign keyword, it’s time to start promoting across any communication channels you currently have set up.
Send bar and restaurant text messages
As you begin building your texting list, it’s time to start sending out your bar and restaurant text messages ASAP.
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