Successful retailers know that even though product quality and price is important, providing a world-class customer experience is what makes the retail store successful.
Everyone receives texts and over 89% of all texts are read within 30 minutes of being sent.
70% of consumers think that SMS marketing is a great way for a business to get their attention..
54% of shoppers would like to receive promotional texts but only 11% of businesses actually send them this way.
91% of consumers opt for text messages from brands as opposed to emails and calls.
There are various benefits of using text marketing for retail stores. It helps service customers better and keep them updated about store upgrades and a lot more.
Increase repeat business by providing customers and leads with promotional texts, new arrivals sms and the restock of their frequent items.
Give your customers updates about the delivery of their purchase.
Strengthen customer engagement by instant or using automated texting for better service.
Send promotional text messages about offers and coupons to prospects to increase sales.
Customize your messages according to your target audience to provide a personal touch to your marketing efforts.
Increase brand awareness and build a larger customer base via text message promotions.
Provide support to your customers instantly.
Send updates about introducing new products.
Help customers track their orders and deliveries.
Send customers personalised offers and discount coupons.
Follow up to make sure your customers are happy and take feedback.
Reach out to old customers and new.
Inform customers about restocking their frequent purchases.
Provide your customers instant support for any of their issues.
While giving your customers necessary information about your retail store, you have to be professional but also a little personal. Understand the issues of the customer and their needs to provide them with suitable solutions. Analyse buying preferences and patterns of customers to always provide them with the right products every time.
To make the best of the the Texting Base SMS marketing tool you first have to follow these simple steps to get started.
Sign up for Texting Base for free for 14 days. After that, you can choose the plan that best fits your needs.
Don’t lose the progress you have already made. Texting Base makes it simple to upload your existing contact list so you can keep building your text marketing strategy without having to start from scratch.
Save time in the future by spending some time working on your retail business messages. You can always customize any text you send, but having templates for common interactions saves you hours of work every week.
Your campaign keyword is the phrase or single word that your prospects can use to opt into your contact list via text message. For your retail store, this word could be the name of your business or even something catchy, such as “RETAIL SMS”
Once you have chosen your campaign keyword, it’s time to let prospects know they can opt into your SMS contact list and place orders and get other helpful information. You can get the word out by sending out a mass email, adding the campaign keyword to your website, posting the keyword on your social media platforms and simply telling everyone you meet.
As your customer base grows, you need to make sure you can make them all know that you are always there to assist them. Texting Base makes that part easy. Automate replies and texts about order information and more with our texting platform.
As a retail store when you’re reaching out to your customers you need to make sure of certain things and follow some guidelines to not become overbearing for them. Make sure you never get flagged due to that and have a consistent way of communicating.
Learn more about SMS marketing to create text message campaigns for all the customers of your store.
Make sure you only send information related to the client's order, likes and offers specific to them.
Always provide the customers with clear options of how to opt out of offer messages when required.
Make sure clients know their address and payment information is safe with you.